Justifying Social Media to the Big Wigs
More and more, I’m being contacted by one of my colleagues who is looking to “sell their client on Web 2.0.” These requests more often than not, come from people who don’t know a blog from a wiki and...
View ArticleWhy Social Media is Scary
As one of my company’s social media leads, I’ve had the opportunity to speak with a wide range of people about social media. From our most senior VPs to senior executives within the government to our...
View ArticleSocial Media is Scary – How to Address Senior Executives
Part 2 in a series of posts responding to my original post, “Social Media is Scary“ Image courtesy of Flickr user chelmsfordpubliclibrary So, what can you do to address the myriad reasons for social...
View ArticleAddressing the Digital Divide WITHIN Your Organization
Try teaching social media to someone who still looks at this day after day If it wasn’t for my brother and I, my mother would still have a VCR that blinks 12:00 because she couldn’t figure out to...
View ArticleThe “New Media Director” Position is Just a Means to an End
We've got a long way to go... In 2010, the position of “New Media Director” within the government has become almost commonplace. From governors to senators to Departments and Agencies, now you can...
View ArticleHow a Social Media Evangelist Became a Social Media Realist
When did I become the guy who gets tired of social media? I haven't blogged here in more than a month. I'm substantially less active on Twitter than I used to be. How did I go from annoying everyone...
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